Hi All,

Pleased to announce the return of Limerick Insider for a second series on the website limerick.ie

In this months episode we take a look at the popular tourist attractions available in Limerick City and County, including the Foynes Flying Boat Museum, newly refurbished Limerick City Art Gallery and the Adare Heritage Centre to name but a few.

Watch out for our film crew during the coming months as we cover other venues and great events happening in the region.

Simon.

LIT FILM FESTIVAL

A quick reminder that it’s just Four Days to go for the closing date for entries. All short films must arrive at the LIT Film Festival desk by end of business on Friday March 9th.

To note all entries must be accompanied by an application form (which is available on the Entry Form page.)

This year the special prizes are for the best short film from students of either 2nd Level or 3rd Level institutions. Sony Professional are sponsoring again and the prize details will be confirmed in the coming weeks.

Entries from general public, independent and small production companies are also accepted and there will be details of prizes for this category also released in the coming weeks.

This years festival sees extra attention on young film makers and their ability to share their imagination on screen. There will be multiple opportunities to share ideas, listen to professionals, and sample the latest equipment available from top industry manufactures such as Sony Professional as well as Irish distributors including D&P Products.

More details will be released shortly.

Festival Director.

Posted: February 20, 2012 in Cameras, Documentary, Editing, Film, media, Music Video
Tags:

The new production by Matt Kelly Productions, ‘That’s Limerick’ is launched tonight by the Limerick Communications Office.

Experience some of the best attributes and experiences on offer in this excellently produced video to promote all that is great about Limerick City.

I was delighted to be of some help to Matt and Marion in its production. Well done to them!!

 

Ok, cynical editor guy… Avid just released an editing app!

Avid Studio ($4.99) has just hit the App Store, and it’s SWEET. But, it also suffers from a few shortcomings. Just by looking at the app’s primary editing screen, you know Avid took their time in crafting an easy to understand, powerful, and deceptively simple interface.

In one quarter of the screen, users view thumbnails of all their media (videos, photos, music, transitions, etc.). The description of the app says you can also access media from external devices via the iPad camera connection kit. You can also capture video and photos from within the app.

Media is added to your edit with a simple drag and drop. Like most editing environments, Avid Studio is based on a timeline metaphor, but unlike its predecessors, this app has gone one step further by adding what it calls a ‘storyboard’ (a strip of small square thumbnails directly under the timeline). In the Storyboard strip, users can quickly tap and drag clips to reorder them, while keeping an eye on an overview of the entire project. While that sounds simple enough, most iPad and iPhone video editors lack this ability. Typically, users have to zoom in and out in order to re-orient themselves. By connecting their timeline with the storyboard strip, Avid Studio offers a BIG time savings.

The app also features custom motion titles, picture in picture effects, and 3D layered effects (using in-timeline drop-zones). Most are good-looking, although some suffer from templatitis.

Edits can be fine tuned (down to the frame) using the app’s built-in precision editing tools. Your project can be played back at any time in the preview area or full screen, although more complex effects may require rendering (not the speediest process). The app functions equally well in portrait and landscape mode, although landscape does allow for a wider view of your timeline.

Once your satisfied with your cut, you can render and upload your video to all the usual places (Facebook, Youtube, email, etc).

All is not perfect, however. I experienced a LOT of crashing on my iPad 1 (it performs much better on an iPad 2). So much crashing, in fact, that at some points I couldn’t even get the app to launch. Clearly, that needs to be addressed quickly or Avid stands to upset many potential customers. Also, I’d like to see the addition of more transitions (which is an odd request from me since I hate most transitions). And finally, if you hadn’t already guessed, Avid Studio is still simply a consumer app. There’s no EDL or XML export. So as of now, you can’t use Avid Studio as an offline editor. Perhaps that will change as the iPad seeps deeper into the filmmaking community.

Considering Avid’s long history as a leader in non-liner editing, stepping in to the consumer market is a bold step. All in all, Avid Studio is a beautifully simple editor with an absurdly low price. If you want to cut video on your iPad, this app is a great place to start (although if you’re an iPad 1 owner, you should wait for a stable update).

Avid Studio
Developer: Avid Technology Inc
Rated: 4+
Price: $4.99 VIEW IN APP STORE

(taken from http://www.handheldhollywood.com/latest-news/avid-studio-for-ipad.html)

20120205-164403.jpg

Posted: February 5, 2012 in Editing
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Local Heroes is an RTÉ-supported initiative focused on dealing with unemployment through local, citizen-lead initiatives.

The RTÉ TV series ‘Local Heroes – A Town Fights Back’ has shown Drogheda’s citizens coming together to jump-start their local economy and create jobs.

Their imaginative solutions to tackle unemployment, guided by experts, inspired us to create our own Limerick Local Heroes group.

There has been confirmation that Animo TV Production will have a team filming our town hall meeting in  the Strand Hotel on Monday 30 Jan 2012 from 6pm

The same crew was involved in the filming and production of the  RTE series ‘Local Heroes – A Town Fights Back‘ in Drogheda last year.

Our own local Red Paw Media, well known for productions like “Concy Ryan” and the Rubberbandits’ Horse  Outside, who had already kindly agreed to support the Limerick Local Heroes initiative , will also be filming the event.

Every community needs its Local Heroes!

Written by Eleanor McSherry (Limerick Journalist and Writer) for the Film Ireland Website, is an article/interview about the exciting plans for the old Theatre Royal site in Limerick City. (See Picture INSET)

If this project goes ahead this will certainly create new openings and opportuinities for both the media student and local film maker alike. Limerick has a wide variety of talent in this sector and a hub like this will cerrainly help film makers get their projects seen.

Read the Full Article HERE.

Hi all

Here is episode 10 of Limerick Insider. Nice feeling that we are now in double digits for this programme. Here’s to the next ten!!!

Watch out for our team filming in around Limerick City and County in the coming months.

Celtic Prints

A new Limerick / Clare based business who specialise in professional, quality focused, custom printing have come on board as a Media Sponsor of the 3rd Annual LIT Film Festival. Celtic Prints offer customised printing, taking any image provided by their customers and printing it on any of the items found under their products page. (SEE LINK)

They cater for corporate customers, schools, pubs, clubs and businesses. Celtic Prints also love to cater for the individual, for a memorable piece for a loved one or a fun item for a stag or hen party. And much more.

Celtic Prints, print whatever you want, on whatever you want, whenever you want it.

We are delighted to have the lads from Celtic Prints on board as Media sponsors for the Film Festival and will be working closely with them on the design of the official merchandize, which will be available during the 3 day festival from April 26th to 28th 2012.

Ceticprints has arrived 2012 !!!!!!.